Senior Brand Manager İş İlanı - İstanbul | 505761

Beko

İstanbul

What awaits you in this roleWe are looking for a passionate Senior Brand Manager - Global Brand Management who will join our team at Global Brand Management Directorate in Beko CorporateThe Senior Brand Manager plays a critical role in defining and executing global brand strategies within the Beko Corporate Global Brands Beko, Whirlpool, Hotpoint & IndesitThey drive the development of global brand equity, campaign planning, and product communication, ensuring consistency across markets while tailoring strategies to local needsLead the development and execution of global brand strategies, ensuring alignment with overall business objectives.Drive the creation of 360° marketing campaigns, including ATL, digital, retail, and trade activations.Oversee New Product Introduction NPI launches by defining value propositions, messaging, and visual assets.Manage relationships with global creative agencies, guiding them through campaign execution and performance evaluation.Define and implement global Point of Sale POS and retail marketing materials.Partner with cross-functional teams Product, R&D, Trade, and Finance to ensure commercial success.Provide input on brand portfolio strategy, including market clustering and product positioning.Analyze brand and category performance, extracting insights to optimize future marketing initiativesThe position is located in İstanbul - TürkiyeHow do we describe the perfect match?6–8 years of experience in global brand management, marketing, or related fields.Strong background in global campaign development, brand positioning, and marketing strategy.Experience working with global teams and managing agency relationships.Analytical mindset with proficiency in market research and business case development.Ability to work in a fast-paced, matrix organization and influence stakeholders.

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Beko, İstanbul için Senior Brand Manager arıyor. Jovitgo’da İstanbul ve ilçelerinde ki iş ilanlarını görüntüleyebilir, inceleyebilir ve başvurabilirsiniz. Google'da Jovitgo İstanbul gibi aramalar yaparak sitemize kolayca ulaşabilirsiniz. Jovitgo’da her gün binlerce yeni iş ilanı ve iletişim bilgileri yayımlanmaktadır. Eleman arayan işverenlerin yayınladığı iş ilanlarını görüntüleyin ve güncel iş ilanları arasından size uygun fırsatları kaçırmayın! İstanbul ve tüm ilçelerinde çeşitli alanlarda iş arayanlar için en güncel iş ilanlarını ve iletişim detaylarını sunuyoruz.